Cloudflare (NYSE) shares jumped 3.8% after unveiling its new AI Audit tool, designed to give websites more control over AI-enabled bots. The tool allows content creators to monitor how AI bots access their content and distinguish between bots that appropriately credit sources versus those that scrape data without credit. CEO Matthew Prince emphasized the importance of content ownership to prevent information from being locked behind paywalls. The tool will also help media companies safeguard their rights when negotiating with generative AI firms like OpenAI.
